FOCUS DAY - 9th March, 2020
12:00 pm - 1:00 pm
Registration & Networking Lunch
After lunch, delegates will tailor their on-site experience to their most pressing needs, with the option to attend case studies, small interactive working groups, and pre-arranged 1-2-1 meetings with leading solution providers.
Delivering Great CX for Customer Retention
1:00 pm - 1:10 pm
Chairperson’s Opening Address
Achim Himmelreich -
Vice President,
BVDW
Achim Himmelreich
Vice PresidentBVDW
1:10 pm - 1:30 pm
CONVERSATIONAL COMMERCE: Hey Google, what is next in voice commerce? (Online Presentation)
Joerg Heinemann -
Head of Innovation & Digitalisation,
Otto Group
1:30 pm - 1:50 pm
MARKETING IN CHINA: How Influencer marketing in China differs to wester world's
Pascal Volz -
Managing Director, Fischer,
Appelt
Pascal Volz
Managing Director, FischerAppelt
1:50 pm - 2:05 pm
KEYNOTE– ADVANCE ANALYTICS PIONEER: Scaling AI: How to bring AI into production on a global scale and deliver a strategic portfolio of data products that matches organization-wide business objectives
Dr. Alexander Borek -
Global Head of Data, Analytics & AI,
Volkswagen Financial Services
2:05 pm - 2:40 pm
Increasing the AI footprint in your organization Panel Discussion: How can you implement AI and ML to gain better insights that enable you to send more personalised messages to each individual customer at the ideal time?
Achim Himmelreich -
Vice President,
BVDW
Sébastien Foucaud -
Chief Data Officer,
HRS Group
Dr. Alexander Borek -
Global Head of Data, Analytics & AI,
Volkswagen Financial Services
Florian Bonnet -
Head of Product,
Zizoo
- Assessing the main challenges of working with AI and how retailers can make sure is properly integrated with the existing technologies in house to make it successful
- What are the critical success factors retailers should look out for when planning to implement AI in their business?
- How to create campaigns aligned with your marketing goals achieving truly relevant messages at scale and increase your revenue targets
- How to tackle with the inability to consolidate, analyse and act on customer data not having the full view of the customers that is making customer’s fatigue rises
Achim Himmelreich
Vice PresidentBVDW
2:40 pm - 3:00 pm
Spotlight: Consumers today have more choice and less time- How you can ensure you always relevant to them and stand out from the crowd
Nicolo Viegener -
Business Advisor,
Metapack
Colm Roche -
Regional Director Central Europe,
Reputation.com
Philippe Take -
Co-Founder,
Gpredictive
Manuel Faza -
Sales Director,
Gpredictive GmbH
Julian Hillig -
Head of Market Development EMEA,
Dynamic Yield
- Listen to a 10 minute innovation pitch!
Colm Roche
Regional Director Central EuropeReputation.com
Julian Hillig
Head of Market Development EMEADynamic Yield
3:00 pm - 3:30 pm
Refreshment Break
3:30 pm - 4:50 pm
Meet The Providers: Evaluate the latest offerings that will help you to increase your customer lifetime value
Colm Roche -
Regional Director Central Europe,
Reputation.com
Manuel Faza -
Sales Director,
Gpredictive GmbH
Julian Hillig -
Head of Market Development EMEA,
Dynamic Yield
Break into groups of 8 buy side and spend time with each provider on roundtables to engage in an open Q&A discussion with your peers. Each roundtable lasts 15 minutes
Colm Roche
Regional Director Central EuropeReputation.com
Julian Hillig
Head of Market Development EMEADynamic Yield