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eTail Deutschland 2025

18.-19 März, 2025

Hotel Palace, Berlin

Julia Paulsen

Director of eCommerce Nordics Elkjøp

Julia Paulsen is a tech and data enthusiasts, author, digital expert, board member and E24 leader talent. She is driving women in tech further as Oda advisory board member with a motto "what you can't measure doesn't exist".

Currently Julia is Director of eCommerce of Elkjøp Nordics and in the midst of implementing a new commerce platform in all Elkjøp markets. She is pushing the Coaching Leadership further with experience from her previous roles as Head of Marketing and Digital Sales at fully digital SMB bank Aprila, as Head of Digital Sales and Service at DNB, Director of Digital Strategy at Telenor Digital and Brand Manager of Nordics at the ecommerce giant Zalando.

She has been working a lot with digital transformation and how to do agile in practice and written a book for the recipe for success: “WOW: Smells like team spirit. Your practical guide to agile and all that buzz (www.wowbook.no).

Check out the incredible speaker line-up to see who will be joining Julia.

Download The Latest Agenda