Joseph Harper

Joseph Harper is Global Content & Media Lead at Diageo. His remit oversees Content Strategy, Production and Effectiveness across a range of Digital Channels for Diageo’s broad portfolio of World Class alcohol brands. Joseph’s background includes time spent with online sports betting company bet365 and FMCG giant Kellogg’s, where he worked across eCommerce Marketing, Social Media and Digital Content Creation. Joseph has often spoken externally about the emergence and evolution of Influencer Marketing and User Generated Content, and how brands should approach these focuses areas to drive the most value.