Daniel Infanger

Managing Director Conrad Electronics International

As Vice President of Conrad International’s consumer business, Daniel is leading the groups transformation into the new digital era of retail. He is passionate about challenging the traditional business models and sees the current dynamics in the business as a new opportunity for the entire industry and believes that the threats of market consolidation will only eat those, who are not able find and protect their niche and develop a unique value proposition. According to Daniel, only those who act proactively, swiftly and are able to reorganize structures and processes faster and more effectively will survive.Daniel started to work for Conrad in autumn 2011. Until early 2017, Daniel was Director of the group’s B2C marketing primarily driving the organisational change from a very decentralized into a centralized marketing organisation and establishing new processes to make central and local marketing departments most effective in a new environment and to be able to cope with the challenges of the digital age. In 2018 he was nominated Vice President of Online & Mailorder. Since May 2019 he is additionally responsible, as Managing Director Conrad International, for the international part of the Conrad group which consists of subsidiaries in 16 countries across Europe.